Tradedoubler's services
Tradedoubler provides a number of different services within performance based marketing. Our target is to create services tailored to our clients needs. This is based on our unique knowledge of tracking technologies and payment systems, as well as creating Europe's largest network of affiliates. We have enormous flexibility within our products, but as a guideline, Tradedoubler can offer potential clients the following:
Public affiliate program
Tradedoubler's original and so far most popular service is a public affiliate program. By joining Tradedoubler's virtual sales network, a company can cost-effectively maximise its marketing activities at the same time as driving quality traffic to its website.
Tradedoubler registers, tracks and correlates all activities that visitors may perform and as specified by the client. As a client you will see a clear beakdown of the statistics and results that are driven from these transactions. The activities that the clients can pay for are unique visitors, registrations/leads and sales. The client can choose any of these three or any combination thereof.
The system has a number of security measures in place, which are done both automatically and manually, to prevent any fraudulent traffic. The client's program will be promoted in a number of different ways: through Tradedoubler's website, the affiliate newsletter and the client's website. There are many optional services that are available to the client to further promote the program, these are available on request.
Strategic partner program
The stategic partner program is a service for clients that wish to work in a closed program with specific partners. Tradedoubler, through its tracking technology, can enable this relationship to be performance based. The main difference between this and the public affiliate program is that your pogram is not actively promoted to Tradedoubler's network of affiliates.
Traffic program
The traffic program is essentially for companies that are focused on increasing their traffic volume. The traffic program is a simplified version of the public affiliate program, however we do not track the behaviour of the visitor on the website, only unique visitors. A unique visitor is not the same as a 'click' - instead it is defined as a unique user per 24 hours.
Consultancy services
Tradedoubler also offers consultancy services in the form of a Dedicated Affiliate Manager:

Assisting the client in identifying, targeting and acquiring affiliates from outside Tradedoubler's network

Targeting relevant affiliates within Tradedoubler's existing network

Establishing and developing relationships with super affiliates

Creating and monitoring private programs

Identifying opportunities to gain further exposure

Day to day contact with client and monthly reporting and evaluations